Specializing in
Conversion Optimization
Niklas Heinsohn
Experimentation specialist with a background in quantitative social research. I use analytics, user research, and A/B testing to improve digital experiences and business outcomes.
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Experiments Run
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Landing Pages Designed
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Years in Digital Marketing
Selected Highlights
A few examples of things I've done.
📈 Built CRO Program
Established and scaled a CRO and experimentation program to ~25 experiments per year.
🧪 Research Background
Bachelor's degree and ongoing Master's degree focused on empirical, quantitative research.
⚙️ Tool Implementation
Led the evaluation and implementation of a new experimentation platform.